Start With the Ingredients
Blog 2 of a 5 Blog Series
Before food ever becomes a nugget in your pet’s bowl, it has to be the right food.
And not just “beef” or “duck.”
Simple Food Project starts with real, whole foods for their ingredients- like fresh cranberries.
Responsibly sourced beef.
USDA-inspected duck.
Wild-caught fish.
Organic produce whenever it matters most.
Simple Food Projectdoesn’t source ingredients based on convenience. Every protein, organ, and plant is chosen with intention—because what goes into the bowl shapes long-term health.
That’s why you’ll never find:
By-product meals
Low-grade fillers
Mystery ingredients
Local When It’s Right. Global When It’s Better.
Simple Food Project sources locally whenever possible—but they’re willing to go farther when it leads to better nutrition or sustainability.
That means:
Real proteins + real vegetables = fresh, delicious, whole foods for your pups.
Pasture-raised beef from trusted U.S. farms
USDA-inspected duck, often from Indiana
Pasture-raised lamb from New Zealand
Sustainably harvested krill from Norway
Not because it sounds impressive—but because it’s what the recipe requires.
Why Fatty Acids Matter More Than You Think
One of the biggest differences between whole-food diets and most kibble is fat balance.
Dogs and cats can’t produce essential fatty acids on their own. They rely on food to supply them—and the ratio matters.
Freeze drying removes water and gently preserves the real food
Most kibble?
Omega-6 to Omega-3 ratios as high as 40:1.
Simple Food Project?
1:2 — more Omega-3s than Omega-6s.
That balance supports:
Joint health
Skin and coat
Gut integrity
Reduced inflammation
That’s why ingredients like grass-fed beef and wild-caught krill aren’t optional add-ons—they’re foundational. This also means that the need for other supplements decreases because they are already in the bowl.
Ready to Upgrade Your Dog’s Bowl?
Become a hero on your house with Simple Food Project.
At Riverview Kennels, we’ve seen firsthand the difference that real, thoughtfully sourced food makes. That’s why we’re proud to carry Simple Food Project in our retail store—so you can give your dog the nutrition they deserve, without the hassle, high cost, or freezer storage challenges.
Whether you’re looking to start small—adding a scoop to the top of their kibble—or make the switch to a fully whole-food diet, Simple Food Project makes it simple, convenient, and effective.
Stop by our lobby to explore the range of recipes, ask questions, try a sample, and see why feeding real food doesn’t have to be complicated. Better ingredients, better balance, better days for your dog—it all starts with the ingredients in the bowl.
